The Sum Up: "In God We Trust" by Brand Nubian
Released on February 2, 1993,
2/2/20251 min read



The Sum Up: "In God We Trust" by Brand Nubian
Released on February 2, 1993, In God We Trust is the second studio album by Brand Nubian. It marked the group’s first release without founding member Grand Puba, showcasing the trio of Sadat X, Lord Jamar, and DJ Sincere stepping up with a more militant and socially conscious tone. The album is rooted in their Five-Percent Nation teachings and remains a cornerstone of politically charged hip-hop.
Hit Songs:
"Punks Jump Up to Get Beat Down": A hard-hitting anthem that gained significant attention for its raw energy and uncompromising lyrics.
"Love Me or Leave Me Alone": A smooth, soulful track that balances introspection and relatable storytelling.
"Allah U Akbar": A powerful track reinforcing the group’s spiritual and philosophical messages.
Success:
The album reached No. 12 on the Billboard Top R&B/Hip-Hop Albums chart and produced a few singles that made their mark on the underground scene. Though it didn’t achieve massive commercial success, In God We Trust was critically acclaimed for its intelligent lyricism, conscious themes, and innovative production.
Legacy:
This album solidified Brand Nubian as key players in the realm of socially aware hip-hop. It’s remembered for its bold messages, intricate lyricism, and willingness to tackle controversial topics, keeping the group relevant and respected among hip-hop purists.
Reflection:
In God We Trust proved that Brand Nubian could maintain their identity and deliver impactful music despite lineup changes, making it an essential entry in the group’s catalog and a timeless example of golden-era hip-hop.